AI Insights · Timothy · April 2021
Q1 2021 Performance of Top Tabletop Games on iOS in the UK
A glimpse at the UK's iOS market for tabletop board games in Q1 2021 reveals the performance trends of the top apps. Sensor Tower provides detailed insights into downloads, revenue, and active users for these leading games.
In the first quarter of 2021, the United Kingdom's iOS platform saw interesting trends in the tabletop board games category. Sensor Tower's data provides a comprehensive look at the top five applications' performance metrics, including downloads, revenue, and weekly active users.
Chess - Play & Learn by Chess.com witnessed a steady revenue trend, starting the quarter with $29K in the last week of December 2020 and peaking at around $36K in the first week of January 2021, before ending March at approximately $25K. The game saw its highest downloads at 29K in the second week of January, which gradually declined to 12K by the end of March. Weekly active users remained robust, with a high of 270K in late March.
Marmalade Game Studio's MONOPOLY: The Board Game showed a descending revenue trend from $47K at the end of December to about $9K by late March. Downloads decreased from 4.5K to 806 over the same period. Weekly active users started at around 17K and dropped to 7.5K by the end of the quarter.
Yahtzee® with Buddies Dice from Scopely, Inc. experienced fluctuating revenue, with a noticeable peak at $24K in the last week of January, and closed the quarter with $18K. Downloads reached their highest at 2.3K in January and tapered to 1.4K by the end of March. Active users showed a slight decrease from 26K to around 24K over the quarter.
Beach Bum Ltd's Backgammon - Lord of the Board had a revenue peak of $21K in late January, with a slight dip to $18K by the end of March. The game's downloads saw a decline from 1K in December to 549 in March, while weekly active users saw a minor decrease from 9.9K to 9K during the first quarter.
Lastly, Ludo STAR by Gameberry Labs showed a revenue increase from $9K to $10K between the end of December and late March. Downloads slightly increased from 4.7K to 4.8K in the first week of January, before falling to 3.1K by the end of March. The active users remained fairly consistent, hovering around 26K to 27K throughout the quarter.
For more detailed insights and analysis, readers are encouraged to visit Sensor Tower, where they can find a deeper dive into the data and trends affecting the mobile app landscape.
